Welcome to the Global Center for Digital Influence Research (GCDIR)
The Global Center for Digital Influence Research (GCDIR) is an independent, intra-disciplinary research organization focused on understanding how digital influence shapes human behavior. With roots in both industry and academia, but without ties to any single institution, GCDIR bridges sectors to advance rigorous research. We connect real-world data with academic expertise across economics, political science, statistics, computer science, psychology, and marketing.
Our Mission
We conduct rigorous research to understand digital influence and how it shapes public opinion, political discourse, and social behavior. Our work helps policymakers, researchers, industry, and the public gain deeper insight into the mechanisms and impacts of influence in the digital age.
What We Do
- Research: Conduct in-depth studies on the mechanisms of digital influence.
- Analysis: Generate data-driven insights into online information ecosystems.
- Education: Share findings through publications, talks, and public engagement.
- Collaboration: Partner with academia and industry to advance knowledge and practice.
Join GCDIR
Launched in 2025, GCDIR is actively expanding its network. If you work on or research digital influence, we’d love to hear from you.
Latest Updates
Explore our latest research findings, publications, and insights by visiting our Research section and Blog.
For more information about our work and team, visit our About page.